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China has been open to Western consumer brands for decades. Those brands still have a lot to learn about Chinese consumers. - Tayedi Search engine

China has been open to Western consumer brands for decades. Those brands still have a lot to learn about Chinese consumers.

2 months ago 134

Domestic rivals are moving faster, consumers are trading down, and global brands from Starbucks to Costa to Häagen-Dazs are scrambling to adapt — and paying the price when they don’t.

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China has been open to Western consumer brands for decades. Those brands still have a lot to learn about Chinese consumers.

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